Post-contact rule conditions are evaluated after a message is sent. Post-contact actions can update contact columns or append the contact’s address, with or without an expiration date, to the campaign’s first designated DNC list. 

When Test to see if Comparator Value Perform action if condition Action

After a message is sent

contact address, contact contact address type, contact column, last result by column, or last result overall

begins with, contains, ends with, is, or equals

my value

is met (Invert Condition = No)


is not met (Invert Condition = Yes)

An inverted condition performs an action when the condition is not met.

Append to DNC list, Mark contact address uncontactable, Mark contact uncontactable, or Update contact column 

Set Rule Category to Post-Contact

Set Rule Condition to one of the above

Select a comparison operator

Type or select a value

(Optional) Use the toggle to invert the condition.

figure shows switch used to invert a condition

Select an Action Type